A passionate curiosity for design, user experience,
product development and business strategy
Passionate about driving market adoption of products through great user experiences and metrics-based marketing.
ON THE RIGHT
- Passionate about user experience and design
- Loves engaging in and managing creative services
- Strives to produce simple and enjoyable experiences
ON THE LEFT
- Can execute & measure effective digital marketing strategies
- Takes a scientific and experimental approach
- Believes in failing fast, quick iterations, optimizing performance
- Obsessed with metrics and scalable marketing funnels
- Thinks distribution for max. demand generation & brand exposure
Leading Delvinia's top-tier clients including Scotiabank International, Manulife Financial and Rogers Publishing in crafting innovative digital strategies. Baking customer needs and business goals into the essence that fuels our creative and technical team to design and build great digital products in web, mobile and other emerging platforms.
A whole lot of experiments in product development, marketing and distribution to understand the internet and mobile space. I managed the product development and creative direction for projects in the iPhone app and Facebook app space.
Executed all marketing activities for a young b2b web software-as-a-service startup in the online video presentation and rich media space with target business customers in sales, marketing and training
Managed and revitalized the Design Services Team serving all countries across Europe during major web platform re-launch at successful German-based online platform for apparel merchandising
Developed market for new biomass-to-energy pyrolysis technology and resultant ‘BioOil’ energy commodity in Eastern Europe
Directed 7 project managers to develop cohesive marketing campaigns for all recreational programs and large-scale events at largest student run intramural and recreational program in North America
Coordinated the creation of marketing assets for EA Games largest marketing launch at the time (11M CAD: Need for Speed Underground 2)